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Hello. I'm Thomas.

I’m a curious, strategic design leader who pushes boundaries, elevates craft, and builds strong teams.

I also try to be a decent human.

Sketch of Thomas W Carroll holding up hand

I’m a Senior Design Executive with a proven history of driving transformative business outcomes. I am an expert at scaling teams, implementing omnichannel and AI-driven strategies, and cultivating a culture of innovation. My passion lies in creating inclusive, purpose-driven experiences that deeply engage users and boost revenue. At the heart of it all, I’m a devoted husband and father, which shapes both my approach to leadership and my outlook on life.

Impact

Over the past 15+ years, I’ve consistently delivered transformative results by leading and scaling design teams, developing innovative, data-driven solutions, and aligning design strategies with business objectives. My work has driven significant revenue growth, fostered a culture of innovation, and enhanced user experiences across global organizations. Whether it’s expanding teams, implementing omni-channel design strategies, or pioneering AI-powered solutions, my focus remains on creating impactful, human-centric designs that resonate with users and drive business success.

15+ years of Product Design Leadership

Proven expertise in leading and scaling design teams across global organizations.

Machine Learning, Right-For-Me, and AI-Powered Solutions

Led the development of an AI-powered recommendations engine at PayPal, driving significant revenue growth and enhanced user engagement.

Omni-Channel Experience Design

Drove omni-channel and human-centric design strategies at PayPal and Intuit, aligning user needs with business goals.

Cross-Functional Collaboration

Successfully collaborated with Product, Engineering, and Executive teams to create unified design visions and strategies.

Team Expansion and Development

Scaled design teams from 8 to 60+ at PayPal and from 3 to 46 at Intuit, fostering a culture of innovation and excellence.

Revenue Growth

Contributed to substantial revenue increases, including $53M+ in incremental revenue at PayPal and $1B in monthly charge volume at Intuit.

Strategic Vision

Developed and executed strategic design visions that met current user needs while anticipating future trends.

Human-Centric Design

Focused on creating inclusive, purpose-driven solutions that elevate user experiences across platforms.

Service Design and Customer Insights

Transformed the information architecture and navigation system of PayPal’s Merchant Platform through deep customer understanding, transitioning to a hubs-based model for scalable platform experiences.

Thomas Presenting
Thomas W Carroll Speaking at the PayPal UX Summit as part of the leadership panel. This panel discussion included strategies and frameworks for growing and attracting talent, using  thoughtful design to drive business impact, and using storytelling to influence investments in design.

You want me on your team.

Ready to start making magic?